Here at Simply Advertising we are always looking for opportunities to save clients money on their advertising and marketing. The thing is there are people who do not want you to know the true cost, well we do and we are going to tell you on this blog whats available and where and for how much.
What we do is look across all media and pick the best ones that week and tell you about them. To start with we've been looking at the deals on Billboards and all things Outdoor,
- Transport -
Summary: Rail is doing reasonable well short-term. There is decent interest on the Underground, but not much is sold out. Interest on buses has tailed off somewhat across the next 3 periods.
The first deal is Tube Car Panels:
London Underground Quantity:4,000 Audience:91,000 Dates to run:20/10-2/11 Cost per panel:£12.35 Total Cost:£49,400 Ratecard:£76,800
That is a massive £27,400 discount!
Next up is Bus advertising:
Supersides Bus Excellent value conurbation campaign
Standard National Quantity:2,100Audience:13,450,000 Dates to run:20/10-2/11 Cost per side:£108.00 Total Cost:£226,800 Ratecard:£409,500
Again that is £182,700 discount, great for a national client.
These are just a sample and we're able to do this on a town or city only basis, or on a county or region split, we can even pick a specific road or bus route.
Regional press is always a winner especially if you have a requirement weekly, we are currently getting between 35% and 40% discount with some publications, this is based on long term deals however there are always late deals to be had if you have the advert available.
Radio is fantastic with groups willing to do short and long term discounts making the run up to Christmas a great time for us to negotiate on clients behalf. We are again saving our clients up to 35% depending on the campaign longevity.
Television advertising is in value terms the same as it was three years ago, audiences are still watching the big programmes, but there has been a slow down in revenue for some broadcasters which all means there are late campaigns to be had at very cheap rates by area or on national satalite stations.
We are totally committed to saving any client money and driving down the cost of media and creating more targeted ways of reaching that all important customer.
Simply Advertising would like to hear your thoughts and also have a conversation with anyone who'd like to find out how to save money.
- Transport -
Summary: Rail is doing reasonable well short-term. There is decent interest on the Underground, but not much is sold out. Interest on buses has tailed off somewhat across the next 3 periods.
The first deal is Tube Car Panels:
London Underground Quantity:4,000 Audience:91,000 Dates to run:20/10-2/11 Cost per panel:£12.35 Total Cost:£49,400 Ratecard:£76,800
That is a massive £27,400 discount!
Next up is Bus advertising:
Supersides Bus Excellent value conurbation campaign
Standard National Quantity:2,100Audience:13,450,000 Dates to run:20/10-2/11 Cost per side:£108.00 Total Cost:£226,800 Ratecard:£409,500
Again that is £182,700 discount, great for a national client.
These are just a sample and we're able to do this on a town or city only basis, or on a county or region split, we can even pick a specific road or bus route.
Regional press is always a winner especially if you have a requirement weekly, we are currently getting between 35% and 40% discount with some publications, this is based on long term deals however there are always late deals to be had if you have the advert available.
Radio is fantastic with groups willing to do short and long term discounts making the run up to Christmas a great time for us to negotiate on clients behalf. We are again saving our clients up to 35% depending on the campaign longevity.
Television advertising is in value terms the same as it was three years ago, audiences are still watching the big programmes, but there has been a slow down in revenue for some broadcasters which all means there are late campaigns to be had at very cheap rates by area or on national satalite stations.
We are totally committed to saving any client money and driving down the cost of media and creating more targeted ways of reaching that all important customer.
Simply Advertising would like to hear your thoughts and also have a conversation with anyone who'd like to find out how to save money.
We have a host of skills like web design, advert design, brand creation, SEO, and much more. Why pay a London agency or a big agency when you have the expertise on your doorstep, have a look at the website http://www.simplyadvertising.net/
Best Regards
Simply Advertising
Best Regards
Simply Advertising
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